Music
Industry Embraces Online Music Service
In
an attempt to provide legitimate access to music on the Internet,
the five major record companies announced that they have joined
with MTVi Group, the Internet division of the cable TV outlet, to
launch a new website allowing consumers to download music from the
Internet based on a per use or monthly subscription fee.
The
record companies recognized that without an authorized Internet
music service the industry could lose millions of online consumers
to dozens of Napster-like file-sharing sites, such as Gnutella.
The MTVi music service will utilize software that will, behind the
scenes, track and record which songs are sold and will pay a royalty
fee to whichever company, performer and/or songwriter is entitled
based on their copyrights. This is only the first of many models
with an eye toward copyright and royalty protection while answering
consumer demand for flexibility, choice and convenience in purchasing
music.
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